RagnarokStart With an Audit →
RAGNAROK DESIGN · 1–01 · LABS

Structural Product Audit

Redesign is a reaction. Diagnosis is a decision.
Most digital problems are not visual. They are structural. Ragnarok examines digital systems, identifies where decisions create unnecessary friction, and delivers a prioritised structural action plan.

Request Audit →Start with Audit (recommended)
Most engagements begin with structural diagnosis.
Friction Map: Onboarding Flow — Sample OutputActual Audit Output
// step-to-step abandonment delta
ENTRYVALUEFRICTION STEP 03COMMITFULFILL
27–52

Structural points found per system

10

Average days to prioritised diagnosis

64%

Issues at decision transitions

// deliverables

What you actually get

This is probably different from what you are expecting. The audit does not produce design concepts. It produces a ranked structural action plan.

  • Friction Map of the audited flow or system
  • Decision conflict heatmap
  • Structural layer breakdown
  • Step-by-step friction curve
  • Weighted fix priority recommendation
  • Next-step classification: Stop, Sprint, or Build
Timeline: 7–10 days · From €990
Request Audit →
Friction Map: Onboarding Flow — Sample OutputActual Audit Output
// step-to-step abandonment delta
ENTRYVALUEFRICTION STEP 03COMMITFULFILL
27–52

Structural points found per system

10

Average days to prioritised diagnosis

64%

Issues at decision transitions

Artifact Fixture · Actual Audit Output [Document]

Past observations: shows all 27–52 structural points per system. Expected time: 7–10 days. Entry: €990.

// archive

Diagnostic Archive

Anonymised engagement

Structural Breakdown: Onboarding Collapse

Decision sequence failure inside account creation.

Illustrative

Structural Breakdown: Checkout Collapse

Commitment pressure before value confirmation.

Illustrative

Structural Breakdown: Hierarchy Confusion

Competing anchors suppress primary action.

// before you hire

Before you hire anyone; including us, ask this.

  • +What decision in our product is creating the most user hesitation?
  • +Where is the friction: interface, flow, or hierarchy?
  • +How will we measure whether the redesign actually worked?
  • +What is the cost of doing nothing for the next 30 days?
// packages

Receive a ranked structural action plan in 7–10 days.

We identify where decisions break — before you redesign blind.

Start here

Snapshot Audit

One flow. One focused investigation. Rapid structural clarity.

€990
5–7 working days
  • Friction Map of the audited flow
  • Decision conflict heatmap
  • Structural layer breakdown
  • Step-by-step friction curve
  • Weighted fix priority recommendation (P0 / P1 / P2)
  • Next-step classification: Stop, Sprint, or Build
  • Loom walkthrough video of findings
Most teams use this to stop an argument and start a decision. €990 is below the CFO-escalation threshold, but above the credibility floor.
Main offer — best fit

Flow Audit

One full user journey, completely mapped and measured.

€2,400
10–14 working days
  • Everything in Snapshot
  • Full funnel segmentation across the journey
  • Behavioral evidence analysis
  • Decision delay timing map
  • Cross-flow instability report
  • Structural Correction Protocol
  • 30-minute findings readout call
  • Implementation guidance for your development team
The right choice when you know something is wrong but cannot isolate the source. It gives the team one corrective brief instead of another debate.
Audit + correction

Structural Sprint

Diagnosis and correction, delivered together.

€6,500
2 weeks
  • Complete Flow Audit
  • Structural alignment implementation
  • Architecture and design deliverables
  • Before/after measurement: DWI, FSI, PRI indices
  • Friction point resolution artifacts
  • Implementation handoff for internal team
  • 2× 30-minute calls (brief + review)
For teams that need the fix, not just the finding. Scope is locked before work begins. No additions after scope confirmation.
Default path

Not sure? Start with Snapshot.

System Reconstruction is handled on the Build page, not as an Audit-page package.

Start with Snapshot →System Reconstruction enquiry
// restraint

Doing nothing is a valid option.

Audit clarifies which situation you are in: action, or restraint.

When doing nothing is correct

  • The structure is stable
  • The change is seasonal
  • The problem is discomfort, not measurable friction

When doing nothing compounds loss

  • Hesitation sits inside a revenue path
  • Paid traffic scales inefficiency
  • Teams patch symptoms instead of structure
// after audit

What happens after the Audit?

Request Audit →Request Evaluation
01STOP

System is stable

Structural friction identified and resolved. No further work needed.

02SPRINT

Correction required

Targeted 2-week sprint fixes the identified break.

03BUILD

Rebuild needed

Scope confirmed and structural brief prepared.